The Only Way to Get Rid of a Temptation is to Yield to It.
Discover Cao Wilde, the owner and creative director of the sleek, one-of-a-kind Wilde Sunglasses, and his distinct flagship store in Madrid.
Where does your passion for Sunglasses come from?
“From Bono of U2. Since I was living in Venezuela, I was a fan of his work, and the character always wore glasses. So, I started collecting them. At that time, it was all about the skate movement, which was what reached Latin America the most, glasses from that era. Until I got to Europe, I understood the vintage movement and started connecting with all the big fashion houses like Christian Dior and Gucci. Then I started selecting pieces from the 50s and 60s, and that’s where my passion for brand development began.”
Producer: Natasha Tabunova
Photographer: Flávio Iryoda
https://avessa.com/the-only-way-to-get-rid-of-a-temptation-is-to-yield-to-it-wilde-sunglasses/

